4 SPECIFIC EXPERIENTIAL MARKETING EXAMPLES OF HOW YOUR NEXT TRADE SHOW CAN BE A SUCCESS

After COVID attracting attendees to your trade show booth is more important than ever. Here’s some inspiration of how to skip the conventional and go all out. It’s called experiential marketing. Most of us know, that to get noticed or learn something new we have to experience it. Educational philosophers like John Dewey or the … Continue Reading

CORONAVIRUS: 7 TRADE SHOW ALTERNATIVES

The coronavirus has caused the cancellation of a multitude of trades shows, exhibitions and conferences worldwide, hammering the $2.5 trillion dollar industry. Among the many closed venues include Amazon MARS 2020 show, The Mobile World Congress, (the world’s largest trade show for the mobile phone industry), CinemaCon, and Comic-Con San Diego. The cancellation are having … Continue Reading

Virtual Trade Show Conference 2020 Agenda

Here is a comprehensive virtual trade show guide, listing major events for 2020. The coronavirus has caused the cancellation of many trades shows, exhibitions and conferences worldwide, hammering a $2.5 trillion dollar industry. Many organizers are turning to virtual trade shows for the first time. Virtual events provide the benefits of not only social distancing … Continue Reading