If your company attends a lot of Trade Shows you know how important a strong visual presence is to the success of your event. The marketing costs involved can add up quickly, and in today’s economic climate, many companies are expecting their employees to find creative ways to control spending, while still managing to increase awareness of their brand. An affordable way to do this is to use custom printed tablecloths or table runners in your booth display. Custom printed tablecloths and table runners can be the most cost-effective way to display your logo, add color and give your booth the professional look you need to attract visitors.
Swag is a slang word used to describe free promotional giveaways labeled with your company branding message. It encourages attendees to visit your company’s trade show booth and make your brand memorable. In 2024, the news has been heavily focused on discussing the environment. The Exhibitions & Conferences Alliance (ECA) has released its 2024 public … Continue Reading